Sulphate Free Haircare

Who's it For? Dry hair in need of moisture Introduction Introducing the NEW Alfaparf Semi Di Lino Moisture Gift Set for 2024! This trio of hair treats is the perfect gift for anyone with dry hair that is prone to tangling. Featuring three bestsellers...

Who's it For? The Color WOW Extra Strength Dream Coat Ultra Moisturising Anti-Frizz Treatment 200ml is designed for individuals with all hair types who struggle with frizz and lackluster hair. Whether you have straight, wavy, curly, or coily hair, this...

Who's it For? Fine, Thinning & Aging Hair Introduction The Alfaparf Semi Di Lino Density Gift Set is a targeted haircare kit designed to strengthen thinning or fragile hair, helping to enhance hair density and fullness. Featuring three...

Who's it For? Damaged Hair Introduction The Alfaparf Reconstruction Gift set is the perfect present for anyone who wants to repair their hair. Featuring three haircare heroes to nourish and replenish your tresses, this set contains the...

Who's it For? Anyone who wants shiny hair! Introduction This Alfaparf Semi Di Lino Diamond Gift Set includes three of Alfaparf’s bestselling shine-boosting products, designed to bring back light and radiance to your hair. This set...

Who's it For? Lacklustre and dull hair in need of shine and illumination Introduction This Alfaparf Gift Set is inspired by Walking in Milan. Three bestsellers from the Alfaparf Semi Di Lino Diamond range are included in this fabulous gift set which...

Who's it For? Hair that is dry and prone to tangling.  Introduction Capture the essence of Milan with Alfaparf's NEW Semi Di Lino Moisture Gift Set, which is complete with a trio of three Alfaparf moisture bestsellers and an adorable box inspired...

Who's it For? Dry, Dehydrated Hair Introduction Does dry, tangled hair leave you feeling frustrated? Embrace a touch of Milanese magic with the Alfaparf Semi Di Lino Moisture bundle. This bundle offers deep hydration solution for thirsty strands...

Who's it For? Lacklustre, dull hair that craves vibrant shine and illumination  Introduction Dreaming of hair that shines? Look no further than the Alfaparf Semi Di Lino Diamond bundle, the perfect solution for lacklustre, dull hair. Dazzling...

Who's it For? Frizzy Hair Introduction Dreaming of smooth, frizz-free hair that defies the elements? Look no further than the Alfaparf Semi Di Lino Smooth Bundle. This luxurious trio is your secret weapon to: Tame unruly hair Combat frizz and...

Who's it For? Perfect for blonde or grey hair. Introduction Experience vibrant blonde hair with this purple shampoo. This lavender-infused shampoo rescues dulled colour, adds shine, and counteracts brassy tones. Enhances blonde tones in yellow and...

Who's it For? Suitable for blonde and grey hair types. Introduction This is a luxurious, moisture-rich conditioner designed to enhance and protect blond and grey hair, countering brassy tones and restoring vibrant shine. Colour-intensifying formula...

Who's it for? Dry colour treated hair to keep it protected and hydrated. Introduction: Moisturise your dry hair with this hydrating duo, allow the nourishing formula to cover the hair and quench the thirst for hydration. Advanced Hydrating...

Who's it For? Thin & Aging Hair Introduction This thickening low shampoo offers a gentle cleanse, delivering body for thicker and more revitalised hair. Vegan* Packaging made of recycled & recyclable plastic** Sulfate-free Gentle on the...

Who's it For? Thin & Aging Hair Introduction This thickening conditioner detangles & nourishes while replenishing the hair for body and softness.  Vegan* Packaging made of recycled & recyclable plastic** Sulfate-free Gentle on...

Who's it For? Thin & Aging Hair Introduction This thickening cream gives body and texture to hair whilst protecting it from heat.  Vegan* Packaging made of recycled & recyclable plastic** Thermal protection, up to 230c Compact texture...

Who's it For? Thin & Aging Hair Introduction Introducing this professional thickening treatment for thin and aging hair! It offers a replenishing & nourishing action, delivering body to the hair. The results? The hair fibre regains thickness, and...

Who's it For? All Hair Types Introduction Alfaparf Semi Di Lino Sublime Detoxifying Low Shampoo gently cleanses and provides intensive cleansing, removing cosmetic product residue, hard water minerals, chlorine, excess oil, impurities and pollutant...

Who is it for? Blonde hair/ all hair types Introduction Introducing your new best friend for in-between washes! Perfect for those days on the go, Moroccanoil Dry Shampoo Light Tones contains ultra-fine rice starch that absorbs oil, build-up and odour,...

Who's It For? Hair that is prone to frizz, flyaways and unruliness.  Introduction Treat yourself or a loved one to this fabulous Alfaparf Semi Di Lino Smooth gift set, inspired by a walk in Milan! Filled with a trio of amazing treats to control...

Who is it for? All hair types Introduction Moroccanoil® Dry Shampoo Dark Tones contains ultra-fine, oil-absorbing rice starch that removes buildup and odor, leaving hair instantly clean and refreshed. Its UV-protecting, argan oil-infused formula...

Who’s it For? All Hair Types Introduction 4-minute leave-in treatment to clinically reverse hair damage. An at-home leave-in treatment infused with our patented K18Peptide™ that works to repair even the most extreme damage, renewing...

Who's it for? Dry hair in need of nourishment. Introduction: Bring dry hair back to life with this Hair Care Trio. Get visibly soft hair that's easy to comb through and deeply nourished, with the moisture your hair needs for its new lease of life...

  Who is it for? All hair types - particularly those who need to tame unruly frizz!  Introduction Goodbye frizz, hello smooth, shiny locks! The Moroccanoil Smoothing Shampoo & Conditioner Duo contains Moroccanoil® Smoothing...

Who's it For? Suitable for all damaged hair textures, including color-treated, lightened, and natural hair. Introduction Absolut Repair molecular is formulated with Peptides bonder + 5 amino acids to provide inner molecular repair.  Helps...

Who’s it For? Damaged Hair Introduction If you've been longing for hair that feels healthy, smooth, and full of vitality, Living Proof Restore Shampoo is here to rescue your tresses. Our innovative formula has been meticulously crafted to...

Who's it For? Frizzy, Unruly Hair  Introduction Bain Fluidéaliste Sulfate Free is a remarkably gentle formula crafted to bring manageability to unruly hair. It's an ideal choice for those with very sensitized, color-treated, or...

Who’s it For? All Hair Types Introduction With Living Proof Restore Perfecting Spray, you can regain and maintain the beauty of your locks. This innovative leave-in treatment is designed to help repair and strengthen damaged hair, making it look...

Who’s it For? All hair types Introduction The unique Restore formula from Living Proof leverages cutting-edge science and breakthrough technology to combat common hair issues like damage, breakage, and frizz. It works to repair your hair from...

Who’s it For? All Hair Types Introduction The Living Proof Perfect Hair Day Weightless Mask not only hydrates and nourishes but also provides protection against the daily stresses your hair faces. It shields against UV damage, heat styling,...

Who’s it For? All Hair Types Introduction Living Proof Perfect Hair Day Healthy Hair Perfector, a game-changer in hair care. This lightweight, leave-in treatment is formulated to help you achieve your best hair day, every day. If you've been...

Who’s it For? All Hair Types Introduction In our busy lives, there isn't always time for a full hair wash, but that doesn't mean you have to compromise on the cleanliness and appearance of your hair. Living Proof Perfect Hair Day Advanced Clean...

  Who's it For? Anyone with finer, flatter hair who wants to add a boost of volume! Introduction Turn up the volume on your tresses and say goodbye to limp locks! Extra Volume Shampoo and Conditioner contain antioxidant argan oil and...

Who's it For? Ideal for normal to dry hair or hair exposed to harsh, dry climates. Introduction Quench dull, parched, and dry hair with Kevin Murphy Hydrate Me Wash – a super-smoothing, hydrating shampoo that replenishes hair with much-needed...

Who's it For? Normal to dry hair types. Introduction This is a luxurious hydrating conditioner that revives and nourishes dry hair, making it shiny and smooth. Super smoothing and hydrating for normal to dry hair Conceals damage and nourishes...

Who's it For? Suitable for all hair types, especially fine, coloured hair. Transform your fine, coloured hair with Kevin Murphy's treatment, designed to hydrate and volumize while maintaining a smooth and dense texture. Moisturizes and volumizes hair...

Who's it for? Colour-treated hair Introduction Specifically developed for coloured hair, this lightweight shampoo utilises a Japanese amino-fortified complex to help prevent breakage and dullness, whilst defending against colour fading to leave...

Who’s it For? Fine. Flat hair Introduction Struggling with flat, lifeless hair that lacks the volume you desire? Say goodbye to your hair woes with Living Proof Full Shampoo. This innovative formula has been carefully crafted to provide a...

Who’s it For? Flat, Fine Hair Introduction Experience the transformation of your hair with Living Proof Full Conditioner. This advanced formula has been developed by leading haircare experts to address the unique needs of fine and thin hair. Say...

Who’s it For? Frizzy Hair, Suitable for All Hair Types Introduction Introducing Living Proof's No Frizz Instant De-frizzer, the ultimate frizz-fighting companion for your hair care routine. Say goodbye to frustrating flyaways and hello to silky,...

Who’s it For? All Hair Types Introduction Living Proof's No Frizz Vanishing Oil is a powerful solution for those who have struggled with unruly hair for far too long. It's formulated to work on all hair types, from straight to curly, and it's...

Who’s it For? All Hair Types Introduction Experience the magic of Living Proof No Frizz Smooth Styling Spray, your daily solution to frizz-free hair that lasts. This lightweight yet powerful styling spray is designed to transform your locks into...

Who’s it For? All Hair Types Introduction Experience the transformation of your hair with Living Proof No Frizz Smooth Styling Cream. This innovative formula is designed to combat frizz and leave your hair looking and feeling effortlessly smooth...

Who’s it For? Frizzy Hair Introduction Say goodbye to the daily battle with frizz and hello to beautifully manageable hair. Living Proof No Frizz Shampoo is designed to transform your haircare routine and give you the frizz-free results you've...

Who’s it For? Frizz hair Introduction Say goodbye to frizz and hello to beautifully smooth, healthy hair with Living Proof No Frizz Intense Moisture Mask. Our scientifically advanced formula is a game-changer for frizz-prone hair. We've...

Who’s it For? All Hair Types Introduction Achieving voluminous, bouncy hair is no longer a challenge thanks to Living Proof Full Thickening Mousse. This innovative, lightweight mousse is the secret to adding natural-looking thickness and lift to...

Who’s it For? Fine, Flat Hair Introduction Are you tired of flat, lifeless hair? Do you dream of having the kind of hair that turns heads and makes a statement? Living Proof Full Dry Volume & Texture Spray is your solution. This...

Who's it For? Suitable for all hair types, especially damaged and brittle hair. Introduction Revitalize your hair with Kevin Murphy's Shampoo Repair Me Wash, a powerful restorative and reconstructing shampoo enriched with proteins from Bamboo and Silk...

Who's it For? Ideal for those with long and thin hair types who wish to define their curls and enhance natural waves. Introduction Discover the perfect solution to create light, soft waves while controlling frizz and adding natural shine. Enhances...

Who's it For? Suitable for colour-treated hair and any hair type prone to mineral buildup. Introduction Introducing a sulphate-free, pH-balanced shampoo designed to cleanse gently while ensuring colour brilliance and maintaining the health of your hair...

Who's it For? Suitable for all hair types, especially for those seeking to enhance thickness and fullness. Introduction Discover a lightweight spray that transforms your hair with the power of your blow dryer. Achieve thicker, fuller locks while...

Who's it For? Suitable for all hair types, especially those seeking a smooth, silky finish with added volume and frizz control. Introduction Introducing a lightweight spray activated by the heat of your blow dryer, designed to deliver a smooth blow dry...

Who's it For? Suitable for all hair types. Introduction A dry finishing hairspray with the power to mold, form, and shape while providing freedom of movement. Experience a blend of Tapioca Starch and essences of Virginian Cedar Wood and Patchouli...

Who's it For? Suitable for all hair types, especially those prone to breakage and heat damage. Introduction Experience the power of Hydrolysed Pea Protein and Wood Bark Complex in a sulphate-free wash that strengthens, nourishes, and protects your hair...

Who's it For? Ideal for all hair types looking for a nourishing daily cleansing routine. IntroductionThis is the perfect everyday shampoo designed to gently cleanse while nourishing and protecting your hair and scalp. Gently cleanses while balancing...

Who’s it For? Damaged, chemically-processed wavy, curly and coily hair. Recommended for curl patterns 4-8 (3A-4C) & suitable for curl patterns 3+ (2B and beyond) ​ Introduction Redken's Acidic Bonding Curls Conditioner is designed to help...

Who's it For? Damaged, chemically-processed wavy, curly and coily hair. Recommended for curl patterns 4-8 (3A-4C) & suitable for curl patterns 3+ (2B and beyond) ​ Introduction Redken's Acidic Bonding Curls Leave-In Treatment is a...

Who’s it For? Undefined, dry, frizzy, dull, dehydrated and unmanageable wavy, curly and coily hair Introduction Experience the transformative power of Redken Hydrating Curl Cream, a luxurious and lightweight formula designed to hydrate, define,...

Who’s it For? Undefined, dry, frizzy, dull, dehydrated and unmanageable wavy, curly and coily hair Introduction Transform your curls with Redken Sculpting Curl Gel, a professional-grade styling product that delivers exceptional curl definition...

Who’s it For? Undefined, dry, frizzy, dull, dehydrated and unmanageable wavy, curly and coily hair Introduction Transform your curls with Redken Refreshing Curl Mist, a lightweight, reactivating spray that breathes new life into tired curls and...

Who's it For? Hair that is dry and needs moisture Introduction This Alfaparf Semi Di Lino Moisture Bundle contains three of our must-have products to moisturise and nourish dry and brittle hair. The Nutritive Low Shampoo transforms dry strands into...

Who’s it For? Sun Exposed Hair Introduction Alfaparf Semi Di Lino Sunshine After Sun Low Shampoo is specially formulated for individuals who want to nourish and revitalize their hair after sun exposure. Ideal for all hair types, this low shampoo...

Who’s it For? All Hair Introduction Introducing R+Co Outer Space Flexible Hairspray, your go-to styling companion for achieving the perfect balance between flexibility and control. Crafted with precision, this innovative formula lets you express...

Who's it For? Normal Hair  Introduction Three of our must-have products to revitalize, protect and illuminate normal to fine hair. Whether you're treating yourself or someone else, everyone'll love their Alfaparf Diamond Set! *Please Note that...

Who's it For? Works best for straight to slightly wavy hair.  Introduction An innovative styler that is applied in the shower and lightly rinsed creating air-dried styles with enhanced body, softness, natural texture & shine. Enhances...

Who’s it For? Damaged, chemically-processed wavy, curly and coily hair. Recommended for curl patterns 4-8 (3A-4C) & suitable for curl patterns 3+ (2B and beyond). Introduction Experience the ultimate in hair care with Redken Acidic Bonding...

Who’s it For? All hair types, especially damaged hair. Introduction K18Peptide™ is clinically proven to reverse damage in just 4 minutes. It was designed to make hair strong enough to withstand damage that occurs during a chemical...

Who's it For? Colour-Treated Hair Introduction The formula, free from silicones, not only conditions the hair but also seals the cuticle and detangles, thereby preventing breakage. It incorporates a color-preserving blend of plant-based ingredients to...

Who's it For? Damaged Hair. Safe for colour treated and chemically processed hair. Introduction  This silicone free shampoo is designed to strengthen and repair damaged hair. It offers a luxurious cleansing experience by gently removing excess...

Who is it For? Blonde, bleached, double-processed or high-lifted blonde hair. Introduction Gently cleanse your highlighted hair with sulfate-free Joico Brightening Shampoo and Conditioner bundle How to use: Shampoo: Saturate hair thoroughly with...

Who’s it For? Dry & Frizzy Hair  Introduction This bundle is specially crafted for individuals with rebellious, dry, and frizzy hair seeking a comprehensive solution to tame and nourish their locks. Say goodbye to unruly hair days...

Who's it For? Dry Hair in Need of Moisture Introduction Introducing the Alfaparf Semi Di Lino Moisture Beauty Box with a FREE Semi Di Lino Cristalli Liquidi 15ml & BeautyFeatures Premium Makeup Blending Sponge, featuring essential products...

Who's it For? Oily Scalp, Hair Loss Introduction Semi Di Lino Balancing low shampoo is designed for scalp with excessive sebum, that gently cleanses and normalizes the scalp.  While the Semi Di Lino Energizing Tonic is a re-balancing and...

Who is it For? Frizzy, unruly hair Introduction Gently cleanse and tame unruly hair with this concentrated smoothing shampoo. Extra-gentle smoothing formula with exclusive Thermal AntiFade Complex Intensifies natural shine, protects colour vibrancy...

Who is it for? Thinning hair and loss  Introduction This shampoo cleanses, regenerates and helps to prevent hair loss, counteracting the damaging effects of free radicals. Provides a deep yet gentle cleanse, delivering a delightfully fresh and...

Who is it for? All hair types Introduction Smoothing shampoo gently cleanses hair while providing discipline and fluidity. 2 Week Blowdry Effect at home with continued use Superior frizz control Easier manageability Soft, shiny and supple...

Who's it For? All hair types Introduction Lightweight spray for all-day, flexible, brushable hold; Heat protection; Non-yellowing Flexible, firm hold and style control that’s never sticky or stiff Won’t build up and is totally...

Who's it For? Dry Hair Introduction Super luxurious, this Shampoo with Mango nourishes dry hair, restoring its suppleness, softness and shine. Enriched with mango butter, a plant-based active ingredient highly concentrated in essential fatty acids,...

Who's it For? Designed for tired hair and helps to strengthen hair and prevent temporary hair loss. Introduction This shampoo is designed to revitalise and add tone to lackluster strands. Infused with a potent blend of B Vitamins, Quinquina extracts,...

Who's it For? Fine-Medium Colour-Treated Hair Introduction: Maintain salon-fresh colour and weightless bounce with Aveda Color Control Light Shampoo! This gentle formula is specifically designed for fine to medium hair, offering a powerful trifecta of...

Who's it For? All Hair Types  Introduction Money Masque is a one-step prep treatment designed to penetrate the hair cuticles and provide intensive hydration to our tresses, putting any moisture back into the hair that is often lost...

Who's it For? Extra Strength Dream Coat Ultra Moisturising Anti-Frizz Treatment is ideal for all hair types who struggle with frizz and lacklustre hair. Whether you have straight, wavy, curly, or coily hair, this innovative treatment is here to...

Who's it For? Wavy and curly hair; 2a, 2b, 2c, 3a, 3b curls; ideal for fine curly hair Introduction: Achieve silky & glossy, perfectly defined curls with the Color WOW Dream Coat for Curly Hair. The multi-award winning ultra-light spray is...

Who's it For? All Hair Types, especially fine, flat hair. Introduction Color WOW's  Raise the Roots Spray’s new thickening and lifting formula adds all day body and volume to your locks. Leaving hair flexible and manageable without...

Who’s it For? For all hair types. Ideal for frizzy, dry, dull hair. Introduction Loaded with re-lubricating humectants, 75% of the formula works inside the hair to help restore elasticity and suppleness. Suitable for use on wet or dry hair,...

Who's it For? Sun-Exposed Hair Introduction This after-sun shampoo gently cleanses both your hair and body, removing sunscreen, salt, chlorine, and sand.  Leave your skin feeling soft and your hair light and shiny, all with a delightful scent...

Who's it for? Damaged hair in need of repair. Introduction: This all-in-one treatment adds strength and repairs your hair while protecting it's colour. The pH balancing conditioner also helps to protect the hair from external factors. 56% less...

Who’s it For? Every hair type can look and feel softer, smoother, stronger, and healthier with more shine, body, and manageability. Introduction The Olaplex Discovery Kit is a hair care product that is designed for anyone who wants to strengthen...

Who's it For? Sensitised or damaged colour-treated hair Introduction Kérastase’s Chroma Absolu Bain Limpid Shampoo is a gentle, cleansing formula that nourishes and protects colour-treated hair. Protects hair colour from stripping or...

Who's it For? Dry hair in need of nourishment. Introduction Bring your dry hair back to life with this ultimate moisturising set. Get visibly soft hair that's easy to comb through and deeply nourished, with the moisture your hair needs for its new...

Who’s it For? Sensitive scalps prone to dandruff Introduction Symbiose Moisturising Anti-Dandruff Cellular Shampoo by Kérastase is a silicone and sulphate-free moisturising anti-dandruff cellular shampoo for dry sensitive scalp, prone to...

Who's it For? Olaplex No.5P Blonde Enhancing Toning Conditioner is specifically designed for those with blonde or highlighted hair who desire a stunning, vibrant, and well-toned look.  Introduction Blonde hair can be a statement of elegance and...

Who’s it For? All Hair Types Introduction Joico Youth Lock Shampoo is a shampoo that contains collagen and provides a gentle cleansing experience. It is suitable for all hair types, particularly for hair that may appear dull, brittle, or lacking...

Who is it for? Thin hair Introduction This scalp treatment from Kemon Actyva prevents hair loss and keeps the hair and scalp healthy, counteracts the effect of harmful free radicals. Regenerating treatment with sweet almond oil, extracts of calendula,...

Who's it For? All Hair Types Introduction: Metal in water, penetrating inside your hair wash after wash, is one of the major causes of hair breakage & color shift. It can create damage to the hair fiber, undesirable reflects can appear &...

Who is it for? Damaged colour-treated hair Introduction Gentle, concentrated ZeroSulfate® shampoo that helps fortify micro-scarred, damaged colour-treated hair.  Concentrated, fortifying sulphate-free shampoo for damaged hair (heat or...

Who's it For? Styles that favour moisture over hold; smooth-textured looks. Introduction Plunge into deep hydration and reflective shine with HIGH DIVE. Formulated to smooth and seal the hair, it moisturizes, softens and drowns out frizz.  How to...

Suitable for: Coloured hair Introduction: Refresh your hair from root to tip with the Color WOW Color Security Shampoo. Using our gentle cleansing formula that forms a luxurious lather to eliminate impurities without over-drying.The...

Who's it For? Ideal for cool faux-blonde and grey hair. Introduction This powerful purple shampoo is rich in neutralising agents to instantly remove brassiness and yellow undertones.  The regular use of this shampoo provides durable...

Who’s it For? For all hair types.  Introduction Revlon Professional UniqOne™ Hair Treatment is a multi-benefit leave-in hair treatment that offers 10 benefits in one product, making it a popular choice for the salon market worldwide...